AUbicycles wrote:Regarding the media outlet, they are not really an organisation that can be naturally be accountable - though it would been good practice to acknowledge it even with a generic announcement that they are cooperating with authorities. I don't blame them for avoiding all public comment / response entirely.
To a point, I disagree. If you were aware (note: they may not be if said writer has changed organisations since the incident?) that your employee had been charged with this yet didn't own up to it, they could very well become a liability to your business if they then lost their license for a period of time. Not to mention credibility, in an industry where cred seems to be king. To acknowledge that one of your employees was involved (even with weasel words like 'we are aware' and 'before the courts') would be, to me, the most basic of PR.
AUbicycles wrote:However the entities who need to show accountability are the publicity company who organised the event and McLaren. In past McLaren reviews in different publications - drivers/reviewers have 'suggested' that they were able to test the capabilities of the performance sports car in areas including West Head. While it may formally not be permitted, there has been a trend and it has been tolerated.
In addition McLaren themselves have a responsibility particularly when there is a tradition of testing these cars and breaking the law on public roads. This should be a statement that the event was conducted against the policies and requirements that were set and that there would be an internal review or consequences for the agency or journalists. For example... all performance tests at the race track and any tests on public roads conducted under observation.
If McLaren don't publicly reprimand or apologise, then it akin to accepting this activity...
I notice McLaren Sydney (who I understand were the organisers) appear to have removed all 'visitor posts' from their FB page now. I can't find that option anywhere. So the few queries submitted after the event are lost in the sands of digital time. They also appear to have significantly stripped back their page, with all speed-related items now being track day photos.
Jim