Invisible Bike Challenge - appriopriate?

[rolandp]

Spotted on BWA's facebook, and advertised at BWA's Bike to Work event on Wednesday:


Given the recent deaths/injurys of cyclists, at least two well published ones this week, where they were 'invisible' to the cars, is this an appriopriate competition to run.

Shouldn't the cycling community be promoting VISABILITY in all their marketing campaigns?

[redsonic]

Given that it is cyclists who get hit and killed (and these people are obviously cyclists), I don't think it matters that their bikes are invisible. Maybe it even says: "these cyclists are human beings"?

[ColinOldnCranky]

With the need to explain what the hell an invisible bike was, I was surprised that the concept was not tagged "air bike" instead. A lot less explanation needed.

Anyway, it was all rather lame as most of the couple of thousand had left and the rest were anxious to. I think thyey left it too late.

[Mulger bill]

Good to see some get right into the moment and done their invisible lids

[ColinOldnCranky]

Good to see some get right into the moment and done their invisible lids

LOL

[rolandp]

Posted on BWA's Facebook- location Kings Park - date 5-Nov-2014






From The West- location Kings Park - date 5-Nov-2014




Seriously, do we really need this competition, and why is BWA continuing to promote it?

[find_bruce]

I am generally in favour of belting up the state "advocacy" organisations for their failure to deliver any meaningful improvement to cyclist safety, but I think you are wide of the mark here.

Humour, when done well, can be an effective way of communicating a message and it doesn't necessarily mean they are making fun of a serious problem, but rather it is a way of breaking down barriers and drawing people to your message. Noel Pearson showed how effective it can be in his eulogy for Gough Whitlam.

Sure this is not humour done well, it is about as funny as your drunk uncle at Christmas, but, in my view they should be ignored for being pathetic rather than criticised for trying to use humour.