Specialized has laid off 7% of its workforce as the company reassess its economic position in the wake of COVID-19's impact on the world cycling market.
Mike Sinyard, the company's founder, said Thursday that 46 people were let go with the majority coming from its European operations.
France, Spain and Italy have shut down almost all outdoor activity including cycling, while Germany, just this week, began slowly reopening some businesses, Sinyard said in an interview. Specialized receives a significant amount of its revenue from European sales.
Speacialized cut 7% of staff due to impact of Corona virus
- Ross
- Posts: 5742
- Joined: Sat Nov 07, 2009 8:53 pm
Speacialized cut 7% of staff due to impact of Corona virus
Postby Ross » Fri Apr 24, 2020 6:17 pm
https://www.bicycleretailer.com/industr ... port-staff
- Duck!
- Expert
- Posts: 9903
- Joined: Tue May 21, 2013 8:21 pm
- Location: On The Tools
Re: Speacialized cut 7% of staff due to impact of Corona virus
Postby Duck! » Fri Apr 24, 2020 10:47 pm
On the flip side though, the same publication recently ran an interviwe with Trek's boss, which although understandably was somewhat Trek biased was still reasonably pragmatic, who indicated that this could, and should be a significant boom time for the bike industry as a whole, and we're certainly seeing indications of that here.
I had a thought, but it got run over as it crossed my mind.
- AUbicycles
- Site Admin
- Posts: 15607
- Joined: Tue Aug 23, 2005 2:14 am
- Location: Sydney & Frankfurt
- Contact:
Re: Speacialized cut 7% of staff due to impact of Corona virus
Postby AUbicycles » Sun Apr 26, 2020 4:00 am
Specialized are also a bit special...(but so are Trek)... a lot of brands will still be observing and the fast ones moving to make the most of the opportunity for a boom entry level bikes.
When people are lining up outside of bike stores to buy bikes, the faster brands can move to adapt, the healthier they will be in guiding through this pandemic.
When people are lining up outside of bike stores to buy bikes, the faster brands can move to adapt, the healthier they will be in guiding through this pandemic.
Cycling is in my BNA
-
- Posts: 6190
- Joined: Sat Aug 30, 2014 12:06 pm
- Location: Mill Park
Re: Speacialized cut 7% of staff due to impact of Corona virus
Postby fat and old » Wed Apr 29, 2020 3:43 pm
They'd have to be fast. Faster than a speeding bullet tbh. The window of opportunity to cash in on this is closing already.AUbicycles wrote: ↑Sun Apr 26, 2020 4:00 am
When people are lining up outside of bike stores to buy bikes, the faster brands can move to adapt, the healthier they will be in guiding through this pandemic.
Jump to
- General Australian Cycling Topics
- Info / announcements
- Buying a bike / parts
- General Cycling Discussion
- The Bike Shed
- Cycling Health
- Cycling Safety and Advocacy
- Women's Cycling
- Bike & Gear Reviews
- Cycling Trade
- Stolen Bikes
- Bicycle FAQs
- The Market Place
- Member to Member Bike and Gear Sales
- Want to Buy, Group Buy, Swap
- My Bikes or Gear Elsewhere
- Serious Biking
- Audax / Randonneuring
- Retro biking
- Commuting
- MTB
- Recumbents
- Fixed Gear/ Single Speed
- Track
- Electric Bicycles
- Cyclocross and Gravel Grinding
- Dragsters / Lowriders / Cruisers
- Children's Bikes
- Cargo Bikes and Utility Cycling
- Road Racing
- Road Biking
- Training
- Time Trial
- Triathlon
- International and National Tours and Events
- Cycle Touring
- Touring Australia
- Touring Overseas
- Touring Bikes and Equipment
- Australia
- Western Australia
- New South Wales
- Queensland
- South Australia
- Victoria
- ACT
- Tasmania
- Northern Territory
- Country & Regional
Who is online
Users browsing this forum: No registered users
- All times are UTC+10:00
- Top
- Delete cookies
About the Australian Cycling Forums
The Australian Cycling Forums is a welcoming community where you can ask questions and talk about the type of bikes and cycling topics you like.
Bicycles Network Australia
Forum Information
Connect with BNA
Brought to you by Bicycles Network Australia | © 1999 - 2024 | Powered by phpBB ®
This website uses affiliate links to retail platforms including ebay, amazon, proviz and ribble.
This website uses affiliate links to retail platforms including ebay, amazon, proviz and ribble.